Wow! do you know the last time I attended this event? 2008 – 16 YEARS Ago. That sounds crazy BUT it’s been a while since I’ve been in London during this event.
Okay let’s rewind to 2006, when this event was launched. Back then it was the first and only coffee business event of its kind, where all businesses involved in setting up a coffee shop attended to show case their products from espresso machines, grinders, cups, spoons to tea suppliers, latte art classes and even cakes, plus there were lots of lectures on setting up and running a café. It was also the place that I met not one but TWO WBC champs, James Hoffmann (before he started Square Mile) and Stephen Morrisey – read more here. In fact, it was during my attendance at these events that I got the encourage to show my LOVE and set up my first and to date, only café – ESCAPE CAFFE, back in 2010 in Cape Town. So, you can say that this event has a special place in my Coffee heart.
Fast forward to 2024 and upon arriving in wet, rainy and cold London on 1 October – international coffee day – I knew that even with just 4 hours sleep on the plane I had to attend. So, off I went to the Business Design Centre in Islington. First up, the venue was a lot smaller than the original venue at Kensington Olympia, so when I walked in, I was a little underwhelmed, thinking where the people at …… Secondly, there were not that many world renowned espresso machine suppliers like before – I saw Rocket and Dalla Corte but I’m guessing this might be a sponsorship thing as before, there were a few brands on display. Thirdly, not many stands had people trying to give you coffee bags or free coffee like before.
However, they still have lectures by top experts and I missed the key ones like the one on “the 5 pound cappuccino” – we already have this in Dubai but for the UK it will be a shock.
However, all was not lost, as I met some coffee people and had some deep conversations as follows;
- Barbara of Goldbox Roastery and Goldbox Dubai, who I had seen recently in Dubai and also here son, Luca, who won the UK brewers championship twice.
2. Kanye, Head Roaster at Kiss the Hippo, whom I had met earlier this year in Dubai. We chatted for a while and he made me two delicious coffees using their Fruitopia blend on the Eversys (a very expensive automatic machine made famous by Blank Street). Wow! the coffee really tasted like peach, yummy!
3. Tim Ridley, who interviewed me for a job in coffee in London way back in 2012 and started the now discontinued Department of Coffee and Social Affairs (the best name for a coffee shop). When he saw me he said “now here comes someone who knows how to taste coffee better than me…. Hmmm!). Tim knows a lot about the coffee business scene and so I was really intrigued to learn a few secrets from him…. Shhh!
4. Last but not least, Maxwell Colonna-Smalls, former UK barista champ, coffee expert extraordinaire and owner of Colonna Smalls. He was selling his latest book on “the business of specialty coffee” at a discount and signed, so I grabbed a coffee of course and got an espresso from his stand too.
What else did I do?
I got a flat white from a special dairy farm, Brades, where they produce milk with 4% fat content – now that’s rare and if you don’t believe me, next time you buy full fat milk, look at the fat content.
I also got some coffee bags from Dark Wood coffee owner/director, Paul Meikle-Janney, who has a long list of accolades, who has been involved in the World and the UK Barista Championships from the very start, as a Head Judge for both the World Latte Art and the World Coffee in Good Spirits Championships (after being a competitor and coming third in the World in 2006). As a board member of World Coffee Events in 2011/2012, he helped to organise the World Barista Championships. (source: darkwoods coffee website).
After about 3 hours, it was time to leave and get something to eat as I was all caffeineD up and had had some great conversations too.
In summary it was great to be back after 16 years and to see the evolution of the event but I think with so many coffee events like the London Coffee Festival, Caffe Culture has evolved to be a space for coffee B2B but still draws some coffee nerds too.
